Published: Sat, July 21, 2018
IT | By Emmett Cole

Amazon’s Prime Day runs into early snags

Amazon’s Prime Day runs into early snags

While Prime Day brings in more revenue for Amazon, too, it also helps boost its Prime memberships.

According to an Amazon press release, the top two best-selling products around the world were the Fire TV Stick with Alexa Voice Remote and the Echo Dot.

On Amazon.com it was not possible for many users to make purchases well into the second hour of the sale.

That's probably not really surprising, given the event's extended hours, the fact it was offered in four additional markets, and traffic that was so heavy it overwhelmed the company's servers at times-but it underscores how influential Amazon is on shopper's buying habits.

Amazon said it was resolving the glitches and in a tweet Tuesday lauded Prime Day growth in the first ten hours compared to past year. Prime Day also lasts six hours longer than previous year. This year, Amazon extended the sales event from the 30-hour event it hosted in 2017 to 36 hours, lasting from 3:00 p.m. ET on July 16 all the way through midnight on July 17.

The tech giant said shoppers bought over 100 million items during Prime Day.

AUSTRALIA'S first ever Amazon Prime Day kicked off at midday yesterday - but despite the hype, shoppers have slammed the sale's mediocre discounts and limited offerings.

The result came despite widespread site glitches Monday that frustrated Prime members trying to take advantage of deals during the manufactured shopping holiday. Target's one-day sale made Tuesday its most successful sales day of the year.

"We believe Amazon's Fulfillment Center jobs are excellent jobs providing a great place to learn skills to start and further develop a career", the company said, according to information obtained by Reuters.

"It has been one of the best vehicles" for signing up members, said Goldberg. Three other SMBs - Vintage Book Co., Tegu and Bakblade - all reported 10 times the amount of sales compared to a normal day. Amazon is hoping its deals, available only to Prime members, are a hit with customers as it's raising the price of the program.

Sales soared by 89% in the first 12 hours of Prime Day compared to the first 12 hours past year, according to Feedvisor, a software company that uses algorithm and machine learning to track e-commerce pricing.

Amazon Prime Day is finally here with wow-worthy deals. Alongside impressive discounts on Amazon's own range of smart home technology and tablets, Prime Day offers up exclusive Lightning deals on bestselling electronics, gaming gear, home and kitchen and baby products.

Browse the entire Prime Day sale on Amazon's Prime Day 2018 page.

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